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Native Google Analytics Integration

Native Google Analytics Integration + Third Party Auto

  • Classifies data more logically and accurately using Clarivoy’s Attribution Channels, specifically created for auto dealers so you can easily track the performance of marketing investments every day through on-demand Google Analytics reporting
  • Applies cost data from all digital marketing investments (Cars.com, AutoTrader, Display, Video, Facebook, etc) within Google Analytics to evaluate performance with each publisher
  • ​Evaluates the true cost per engagement and cost per lead by embedding Clarivoy’s proprietary Multi-Touch Attribution model directly into Google Analytics so you no longer need to rely on Google’s last click attribution
  • Fractionalizes credit across all touchpoints using Clarivoy’s proprietary attribution model ensuring all traffic driving sources receive proper credit​
  • Includes offsite VDP views from participating Third Party Auto Vendors

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