Cars.com Native Google Analytics Integration Trial Landing

Cars.com + Clarivoy Native Google Analytics Integration

Welcome to Clarivoy’s Native Google Analytics Integration free trial, sponsored by Cars.com. Clarivoy and Cars.com partnered up to help you answer the question, “What part of my ad spend is actually working?”

  • Classifies data more logically and accurately using Clarivoy’s Attribution Channels, specifically created for auto dealers so you can easily track the performance of marketing investments every day through on-demand Google Analytics reporting
  • Applies cost data from all digital marketing investments (Cars.com, AutoTrader, Display, Video, Facebook, etc) within Google Analytics to evaluate performance with each publisher
  • ​Evaluates the true cost per engagement and cost per lead by embedding Clarivoy’s proprietary Multi-Touch Attribution model directly into Google Analytics so you no longer need to rely on Google’s last click attribution
  • Fractionalizes credit across all touchpoints using Clarivoy’s proprietary attribution model ensuring all traffic driving sources receive proper credit​