Our interactive Multi-Touch Sales Attribution dashboard lets you view a consumer’s full purchase path, sorting and ranking the true influence of each channel’s contribution.
Beyond baseline products like first-click and last-click attribution, Clarivoy’s Multi-Touch Sales Attribution Dashboard allows our clients to view a consumer’s full purchase path, sorting and ranking the true influence of each channel’s contribution – paid search, display, email, third party auto, organic search, social, cross family, video, Tier 1 and Tier 2.
- Uniquely focused on user-level attribution to better determine the voyage consumers take in making a purchase
- Tracking consumers across multiple devices and mediums unearths which combination of the marketing mix contributed to sales
- Anonymous Attribution feature uses proprietary technology to identify the online and offline purchase paths of buyers who choose to remain anonymous by matching a buyer to their devices, access methods, and sessions they used to shop for their vehicle