Our interactive Multi-Touch Sales Attribution dashboard utilizes proprietary attribution algorithms and Anonymous Attribution so you can see the true influence of each of your marketing channels beyond last-click.
BENEFITS
Beyond baseline products like first-click and last-click attribution, Clarivoy’s Multi-Touch Sales Attribution dashboard is uniquely focused on user-level attribution, allowing Clarivoy to identify the purchase paths of even anonymous shoppers across all devices – online and offline – to sort and rank the influence of each channel’s contribution – paid search, display ads, email, third party websites, organic search, social, and brand website.
SPECIFICATIONS
- Integrates multiple traffic and sales data sources to provide the most accurate, unbiased view of marketing measurement results the industry offers
- Holds vendors accountable for their performance by measuring what really matters – what’s driving sales, not just clicks
- Online dashboard provides easy to read monthly updates so dealers can quickly and easily see which marketing channels are performing and which aren’t
- Anonymous Attribution feature uses proprietary technology to identify and aggregate the online and offline purchase paths of buyers who choose to remain anonymous by matching a buyer to their devices, access methods, and sessions they used to shop for their vehicle
- Tracks consumers across multiple devices and mediums to unearth which combination of the marketing mix contributed to sales
Ready to see what Clarivoy can do for you?
Request Demo
OTHER PRODUCTS
Identity-based Retargeting
A new cookieless, retargeting solution that is 100% identity-based.
LEARN MORE »