The panel will discuss data that reveals how today’s car shoppers are bypassing search and heading straight to marketplaces.
EVENT
CXAUTO 2025 – LONG BEACH, CA
JUNE 17-18, 2025
SESSION - Learn how car shoppers are bypassing traditional search and heading straight to marketplaces.
PANELISTS
Steve Greenfield – Automotive Ventures (Moderator)
Anthony Jingoli – Comcast Advertising
Steve White – Clarivoy
Jade Terreberry – Cox Automotive
Ron Andrews – Cars Commerce
Jeff Johnson – Edmunds
This panel will discuss new data that reveals how today’s car shoppers are heading straight to marketplaces, reshaping how we think about media influence, attribution, and the path to purchase.
JOIN US JUNE 18 at 9:30 AM, SEAVIEW BALLROOM