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ASOTUCON 2025 - Building a Data Foundation to Propel Your CDP

ASOTUCON 2025 - Building a Data Foundation to Propel Your CDP

THE CURE - How DGDG, Clarivoy & Treasure Data Set the New Standard for Automotive CDPs

THE CURE - How DGDG, Clarivoy & Treasure Data Set the New Standard for Automotive CDPs

DMSC 2025: The Cure for Data Chaos

DMSC 2025: The Cure for Data Chaos

The Prescription: How to Spot an “Almost” CDP—and What to Do Instead

The Prescription: How to Spot an “Almost” CDP—and What to Do Instead

The Automotive Data Crisis: Why Dealers Are Being Lied To

The Automotive Data Crisis: Why Dealers Are Being Lied To

The Cost of Dirty Data – How Automotive Dealers Are Wasting Millions Without Even Knowing It

February 17, 2025

The Cost of Dirty Data – How Automotive Dealers Are Wasting Millions Without Even Knowing It

Choosing The Right CDP

January 15, 2025

Choosing The Right CDP

MRC 2024: Transform Your First-Party Data into Marketing Gold

November 12, 2024

MRC 2024: Transform Your First-Party Data into Marketing Gold

MRC 2024: Customer Data Platforms Are Not A Shiny Object

November 11, 2024

MRC 2024: Customer Data Platforms Are Not A Shiny Object

CXAUTO: Improving Retention & Cutting Wasted Ad Spend with Consumer Purchase Journey Data

CXAUTO: Improving Retention & Cutting Wasted Ad Spend with Consumer Purchase Journey Data

Stop Buying In-Market Audiences

Stop Buying In-Market Audiences

DMSC 24 - The Year of the Audience: Leveraging 1st and 3rd Party Sources

DMSC 24 - The Year of the Audience: Leveraging 1st and 3rd Party Sources

ASOTU 2024: The Future of Addressable Advertising: Precision Targeting in Automotive Marketing

ASOTU 2024: The Future of Addressable Advertising: Precision Targeting in Automotive Marketing

ASOTU 2024: Countdown to Cookieless: Lessons in Cookie-Free Marketing with DGDG and McGovern

ASOTU 2024: Countdown to Cookieless: Lessons in Cookie-Free Marketing with DGDG and McGovern

KAIN 2024: Your Best In-Market Audiences Will Vanish By Year’s End. Are You Ready?

KAIN 2024: Your Best In-Market Audiences Will Vanish By Year’s End. Are You Ready?

A Click Trail Love Story in 365 Clicks

February 14, 2024

A Click Trail Love Story in 365 Clicks

September 14, 2023

Is Your Brand Getting Lost? Find It Through Identity Resolution & Programmatic Advertising // ASOTU CON 23

How to Create Complete (Cookieless) Customer Profiles to Better Engage Your Audience // Digital Dealer - Tampa

How to Create Complete (Cookieless) Customer Profiles to Better Engage Your Audience // Digital Dealer - Tampa

A Case Study in First-Party Data with Germain and Clarivoy

October 5, 2022

A Case Study in First-Party Data with Germain and Clarivoy

Deep Fake Series - Part 3

Deep Fake Series - Part 3

Clarivoy Expands Team to Support Record Growth

Clarivoy Expands Team to Support Record Growth

Deep Fake Series - Part 2

Deep Fake Series - Part 2

Deep Fake Series - Part 1

Deep Fake Series - Part 1

The Storyteller: While Qvale's Geno Walsh weaves many stories, it's clear he is authoring his own.

February 17, 2022

The Storyteller: While Qvale's Geno Walsh weaves many stories, it's clear he is authoring his own.

Clarivoy Announces Integration with CarGurus; Dealers Gain a More Holistic View of Consumer Purchase Journey

January 12, 2022

Clarivoy Announces Integration with CarGurus; Dealers Gain a More Holistic View of Consumer Purchase Journey

Romano's Samantha Foster Leading Change with Heart

October 21, 2021

Romano's Samantha Foster Leading Change with Heart

Dick Hannah's Sean McKannay Humbly Pushes the Envelope where Marketing and Tech Converge

Dick Hannah's Sean McKannay Humbly Pushes the Envelope where Marketing and Tech Converge

Guide to Digital Dealer Tampa

Guide to Digital Dealer Tampa

The Fundamentals of Paid Search: 6 Tips to Maximize Your Spend

The Fundamentals of Paid Search: 6 Tips to Maximize Your Spend

The (Slow) Death of The Keyword

September 11, 2020

The (Slow) Death of The Keyword

Steve White Session at Digital Dealer 27 - A Better Way to Measure Paid Search

August 15, 2019

Steve White Session at Digital Dealer 27 - A Better Way to Measure Paid Search

Are You Discriminating Against Digital Customers?

November 19, 2018

Are You Discriminating Against Digital Customers?

Clarivoy Reinvents the Lead with ShoppersON

October 30, 2018

Clarivoy Reinvents the Lead with ShoppersON

Clarivoy's ShoppersON Selected as Finalist for DrivingSales Most Innovative Dealership Solution

October 10, 2018

Clarivoy's ShoppersON Selected as Finalist for DrivingSales Most Innovative Dealership Solution

Buy the Ticket, Take the Ride

October 3, 2018

Buy the Ticket, Take the Ride

Sometimes You Have to Lose to Win

September 17, 2018

Sometimes You Have to Lose to Win

Clarivoy Recognized by Tech Tribune as one of the 2019 10 Best Tech Startups in Columbus, Ohio

September 12, 2018

Clarivoy Recognized by Tech Tribune as one of the 2019 10 Best Tech Startups in Columbus, Ohio

Is Lack of Transparency Killing Your Lead Volume?

August 14, 2018

Is Lack of Transparency Killing Your Lead Volume?

Are Processes Getting in the Way of Profit?

Are Processes Getting in the Way of Profit?

Why Digital Marketing Should Be a Priority at Your Dealership

Why Digital Marketing Should Be a Priority at Your Dealership

CarSoup.com Integrates Clarivoy Attribution Technology

CarSoup.com Integrates Clarivoy Attribution Technology

The Future of Marketing could be Voice

The Future of Marketing could be Voice

In Marketing, Make Sure You Partner With The Best

In Marketing, Make Sure You Partner With The Best

Facebook Journeys: What Makes Customer Journey Data Valuable?

Facebook Journeys: What Makes Customer Journey Data Valuable?

Resolving Dealer Mysteries Requires a New Standard

Resolving Dealer Mysteries Requires a New Standard

4 Steps to Advertising that Converts

4 Steps to Advertising that Converts

Are You Setting Up Your Marketing Team for Failure?

Are You Setting Up Your Marketing Team for Failure?

DriveItNow Joins Clarivoy's Measurement Network

DriveItNow Joins Clarivoy's Measurement Network

Clarivoy's New Attribution API Software Ensures Correct Marketing Source is Credited for Vehicle Sale

Clarivoy's New Attribution API Software Ensures Correct Marketing Source is Credited for Vehicle Sale

Automotive Industry Veteran Jessica Ruth Joins Clarivoy as VP of Product

Automotive Industry Veteran Jessica Ruth Joins Clarivoy as VP of Product

There's a War Going On: Is Your Digital Marketing in Danger?

February 26, 2018

There's a War Going On: Is Your Digital Marketing in Danger?

Making a Better Mousetrap

February 19, 2018

Making a Better Mousetrap

When Knowing What You Don't Know Slays the Marketing Dragon

January 25, 2018

When Knowing What You Don't Know Slays the Marketing Dragon

Buck the Marketing Status Quo

January 11, 2018

Buck the Marketing Status Quo

Are Autonomous Vehicles the Future of Automotive Marketing?

January 3, 2018

Are Autonomous Vehicles the Future of Automotive Marketing?

Are Your Vendors Using Multi-Touch Attribution? Probably Not!

December 13, 2017

Are Your Vendors Using Multi-Touch Attribution? Probably Not!

Are Dealers Ready for Multi-Touch Attribution?

November 27, 2017

Are Dealers Ready for Multi-Touch Attribution?

The Data Doesn't Lie: Shocking Discoveries In Automotive Attribution

November 6, 2017

The Data Doesn't Lie: Shocking Discoveries In Automotive Attribution

Clarivoy Launches Measurement Network for Marketing Vendors; Partners with Dealer Inspire

October 16, 2017

Clarivoy Launches Measurement Network for Marketing Vendors; Partners with Dealer Inspire

AutoHook & Clarivoy Join Forces at DrivingSales Executive Summit for the Most Action-Packed Dealer Panel of 2017

October 13, 2017

AutoHook & Clarivoy Join Forces at DrivingSales Executive Summit for the Most Action-Packed Dealer Panel of 2017

Clarivoy Launches Free Web Traffic Attribution for Auto Dealers '

September 14, 2017

Clarivoy Launches Free Web Traffic Attribution for Auto Dealers '

Part 2 Traffic Attribution vs Sales Attribution: What's the Holy Grail of Marketing Measurement?

September 11, 2017

Part 2 Traffic Attribution vs Sales Attribution: What's the Holy Grail of Marketing Measurement?

Part 1 Traffic Attribution vs. Sales Attribution: What's the Holy Grail of Marketing Measurement?

August 30, 2017

Part 1 Traffic Attribution vs. Sales Attribution: What's the Holy Grail of Marketing Measurement?

What You Don't Know CAN Hurt You

August 24, 2017

What You Don't Know CAN Hurt You

Upcoming Clarivoy Events

August 18, 2017

Upcoming Clarivoy Events

Clarivoy Launches New Company Website

Clarivoy Launches New Company Website

Attribution: Do Auto Dealers Really Know What's Happening?

Attribution: Do Auto Dealers Really Know What's Happening?

Clarivoy's 2017 Attribution Study Reveals What's Really Going On With Auto Industry Marketing Measurement

Clarivoy's 2017 Attribution Study Reveals What's Really Going On With Auto Industry Marketing Measurement

How to Accurately Measure and Track your Customer's Full Journey

How to Accurately Measure and Track your Customer's Full Journey

Clarivoy and Cars.com Study Reveals Limitations of Last-Click Attribution for Auto Dealers

Clarivoy and Cars.com Study Reveals Limitations of Last-Click Attribution for Auto Dealers

Cutting Measurement Clutter: An Interview with Cars.com's Brian Archey

Cutting Measurement Clutter: An Interview with Cars.com's Brian Archey

Don't Be Fooled: New Google Attribution Announcement is NOT a Silver Bullet

Don't Be Fooled: New Google Attribution Announcement is NOT a Silver Bullet

Ad Blockers: If You Can't Beat Them, Join Them

Ad Blockers: If You Can't Beat Them, Join Them

Q&A with Rick Otten, Clarivoy's Principal Data Architect

Q&A with Rick Otten, Clarivoy's Principal Data Architect

Clarivoy Integrates New Attribution Model into Proprietary TV Analytics Solution

Clarivoy Integrates New Attribution Model into Proprietary TV Analytics Solution

Don't Be So Quick to Judge

Don't Be So Quick to Judge

Dear Paid Search, the Party is Over

Dear Paid Search, the Party is Over

Clarivoy Hires Dealer.com's Benjamin M. Hadley as Vice President of Strategy

Clarivoy Hires Dealer.com's Benjamin M. Hadley as Vice President of Strategy

The Black Hole that is Your Marketing Data

The Black Hole that is Your Marketing Data

A Simple Way to Test CRM Sourcing by your Salespeople

A Simple Way to Test CRM Sourcing by your Salespeople

Clarivoy Launches Study about State of Automotive Attribution

Clarivoy Launches Study about State of Automotive Attribution

Clarivoy CEO Steve White's Upcoming Speaking Engagements Help Educate Dealers about the True Meaning of Multi-Touch Attribution

Clarivoy CEO Steve White's Upcoming Speaking Engagements Help Educate Dealers about the True Meaning of Multi-Touch Attribution

Is Google Analytics Your #1 Competitor?

February 27, 2017

Is Google Analytics Your #1 Competitor?

Steve White talks to David Kain about how Third Party Auto Sites Fit into the Online Advertising Universe

February 24, 2017

Steve White talks to David Kain about how Third Party Auto Sites Fit into the Online Advertising Universe

The Importance of View Through Attribution

February 9, 2017

The Importance of View Through Attribution

Clarivoy Announces Native Integration of Multi-Touch Attribution Solution into Google Analytics

January 23, 2017

Clarivoy Announces Native Integration of Multi-Touch Attribution Solution into Google Analytics

6 Things I'm Looking Forward to at NADA100

January 20, 2017

6 Things I'm Looking Forward to at NADA100

Knowing Exactly Which Marketing Tactics Sell Vehicles Helps Apple Autos Increase Share in Tough Market

January 16, 2017

Knowing Exactly Which Marketing Tactics Sell Vehicles Helps Apple Autos Increase Share in Tough Market

Steve White and Brian Pasch Discuss the Importance of Multi-Touch Attribution on Auto Marketing Now

January 13, 2017

Steve White and Brian Pasch Discuss the Importance of Multi-Touch Attribution on Auto Marketing Now

Google Tax: Should You Turn Off Branded Paid Search Keywords?

January 6, 2017

Google Tax: Should You Turn Off Branded Paid Search Keywords?

The Amnesia Effect of Google Analytics

December 16, 2016

The Amnesia Effect of Google Analytics

Are you playing Russian Roulette with your marketing?

December 9, 2016

Are you playing Russian Roulette with your marketing?

The One Question that Every Dealer Should Ask When Selecting a Paid Search Vendor

November 30, 2016

The One Question that Every Dealer Should Ask When Selecting a Paid Search Vendor

The true cost of Google Analytics

November 18, 2016

The true cost of Google Analytics

Clarivoy Announces Native Integration of Multi-Touch Sales Attribution Solution into Google AdWords

November 9, 2016

Clarivoy Announces Native Integration of Multi-Touch Sales Attribution Solution into Google AdWords

How Will You Stay Competitive in a Down Market?

November 3, 2016

How Will You Stay Competitive in a Down Market?

If you ain't first, you're last: why ad tech is better off without third-party cookies!

November 3, 2016

If you ain't first, you're last: why ad tech is better off without third-party cookies!

If You Ain't First, You're Last: Why Ad Tech Is Better Off Without Third-Party Cookies!

November 3, 2016

If You Ain't First, You're Last: Why Ad Tech Is Better Off Without Third-Party Cookies!

Multi-Touch Attribution in a Nutshell

November 1, 2016

Multi-Touch Attribution in a Nutshell